Case Study: a leading SaaS provider builds a scalable sales engine with iQor

Leading SaaS Provider boosts weekly close rate to 23% with iQor

iQor helped a leading SaaS provider overcome the challenge of creating a sales organization that could scale with demand. The client, a growing digital marketing platform, needed a flexible sales model to accelerate revenue growth, support lead generation, and expand into new markets with agility, especially after the COVID-19 pandemic disrupted its core industries.

iQor redesigned the client's outsourced sales program through a strategic partnership, establishing new performance metrics and developing virtual training. The solution delivered significant results, including 65 calls per rep per day and a 23% weekly close rate. Most notably, iQor successfully scaled the sales team on demand from 2 to 45 representatives to meet the evolving business needs.