Case Study: Georgia Farm Bureau Mutual Insurance Company boosts digital payments and cuts call volume with InvoiceCloud

Georgia Farm Bureau Mutual Insurance boosts AutoPay enrollment 35% with InvoiceCloud

Georgia Farm Bureau Mutual Insurance Company, supporting over 250,000 members, faced challenges with its previous credit-card-only vendor that lacked digital payment features. This gap in functionality led to increased call volumes and friction for members trying to pay their bills, prompting the need for a new solution from InvoiceCloud.

By implementing InvoiceCloud's digital payment platform, Georgia Farm Bureau gained access to features like digital wallets, pay-by-text, and AutoPay. This solution resulted in a 35% increase in AutoPay enrollment, a 20% growth in digital payment adoption, and a 30% decrease in call volume, which freed up staff for higher-priority work and improved member satisfaction.

Georgia Farm Bureau Mutual Insurance Company