Case Study: Intelsio achieves true attribution for affiliate marketing phone leads with Invoca

Intelsio Uses Invoca to Drive More Value from Affiliate Marketing

Intelsio, a performance marketing agency focused on customer acquisition, needed a better way to understand which affiliate marketing phone leads were truly valuable. Before using Invoca, the team had to rely on assumptions like call duration to judge call quality, making it difficult to accurately attribute results for clients such as Byte.

With Invoca, Intelsio gained true attribution for affiliate marketing phone leads and clearer visibility into what drives the best calls. Intelsio said the platform helped clients get far more value from affiliate marketing, improve collaboration, and drive more high-quality phone leads at a lower cost.

Intelsio

Anna Jefferis-Lewis

President and Chief Operating Officer