Case Study: 1st Family Dental improves new patient appointments with Invoca

1st Family Dental cuts cost per phone lead by 32% with Invoca

1st Family Dental, a leading dental services provider in Illinois, needed to track and optimize how its marketing spend generated new patient phone calls and how its call center agents converted those calls into appointments. To address this challenge, they partnered with Invoca for its conversation intelligence platform.

Invoca provided an end-to-end solution that tracked call sources, qualified and routed calls, recorded conversations, and delivered analytics. This enabled 1st Family Dental to improve marketing ROI and agent coaching. With Invoca, they achieved a 32% decrease in cost per phone lead and converted 42% more calls into new patient appointments.

1st Family Dental