Case Study: Twitter achieves better workforce analytics with InterWorks and Tableau

Twitter accelerates HR analytics with InterWorks in 2 years

Twitter, a major social media platform, faced the challenge of using its people data to achieve key organizational objectives around increasing workforce diversity, improving retention, and decentralizing its workforce. Their People Analytics team needed to move beyond basic reporting to provide interactive, secure, and strategic insights to decision-makers across the company, integrating data from many disparate sources. They partnered with vendor InterWorks to maximize their investment in Tableau to meet this challenge.

InterWorks collaborated with Twitter's team to develop a suite of specialized Tableau dashboards. This solution provided secure, transparent analytics for objectives like tracking diversity hiring goals and improving the candidate interview process. The results were significant, automating previously manual reports, creating a single source of truth for HR data, and providing unprecedented insights that enabled data-driven conversations across the organization. InterWorks' work helped accelerate Twitter's analytical progress and increased demand for data initiatives company-wide.

Twitter