Case Study: Häfele achieves a global B2B commerce rollout with Intershop

Häfele SE & Co KG rolls out 38 B2B stores worldwide with Intershop

Häfele, a family-owned manufacturer of furniture and construction hardware, faced the challenge of implementing a standardized, centrally managed B2B commerce platform to support its international growth ambitions. This required a solution that could handle localization across diverse markets and integrate with multiple third-party systems at its numerous subsidiaries. They partnered with vendor Intershop to address these needs using the Intershop Commerce Platform.

The solution was a global rollout of Intershop's centrally managed platform, leveraging its preconfigured internationalization and localization functionalities. The result was the efficient operation of 38 online stores worldwide, with each new market rollout completed in under three months. The platform provided B2B customers with personal accounts and self-service capabilities, while its intelligent search functionality opened up new up-selling and cross-selling opportunities for Häfele.

Häfele SE & Co KG