Case Study: Gustav Ehlert digitalizes procurement processes with Intershop

A Intershop Case Study

Preview of the Ehlert Case Study

Ehlert streamlines procurement with Intershop, processing 85,000 price lists

The German wholesaler Gustav Ehlert, a B2B provider of food production supplies, sought to establish a digital procurement channel and deliver a consistent brand experience. Their challenge included enabling online price negotiation and integrating commerce with their back-end systems. They chose the Intershop Commerce Platform to replace their existing Magento solution.

Intershop provided a powerful out-of-the-box commerce platform, deeply integrated with the customer's ERP system via OCI punch-out. The solution processes complex B2B requirements like over 85,000 individual price lists and connects to a PIM and business intelligence tool. As a result, Ehlert successfully digitalized its procurement, gaining a powerful platform that appeals to a new generation of decision-makers.


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