Case Study: Deutsche Telekom boosts service quality and customer management with Intershop Commerce Platform

Deutsche Telekom serves 40 million customers with Intershop

Deutsche Telekom (T-Home), Germany's largest broadband and residential phone service provider, faced the challenge of improving service quality and customer management while needing to integrate a variety of distributed systems, including product databases and CRM software. To address this, they partnered with vendor Intershop to redesign their online shop using the Intershop Commerce Platform.

The solution implemented by Intershop provided a high-performance infrastructure with strong personalization and dynamic process management. This resulted in the successful integration of multiple diverse systems into a single digital customer portal, enabling automatic data flow and support for complex bundle offers. The measurable impact for Deutsche Telekom includes handling 15,000 orders every day for its 40 million customers through the enhanced platform.

Deutsche Telekom (T-Home)