Interface
17 Case Studies
A Interface Case Study
Security Service Federal Credit Union (SSFCU), one of the largest credit unions in Texas, needed a better way to help its 800,000+ members find the right products and services. With a broad portfolio of offerings, members struggled to identify best-fit options, which hurt revenue, member satisfaction, contact center efficiency, and 24x7 support.
Interface implemented Ava, its digital assistant, on the SSFCU website to guide members and prospects to the right offerings and answer questions instantly. The solution now handles 354,000 queries per month with 95% accuracy, saves $1.24M monthly in support operations, and has averted 1,525 hours of member time, while helping reduce call center volume and improving member experience and ROI.
Jay Tkachuk
Vice President Digital Services