Case Study: Marks & Spencer achieves better product content accuracy with Intelligent Reach

M&S Partners Up with The Intelligent Reach Product Visibility Cloud

Marks & Spencer worked with Intelligent Reach to address its ecommerce product discovery and merchandising challenges. The retailer needed a way to improve how shoppers found relevant products and to better manage online visibility across its digital channels.

Intelligent Reach implemented its platform to help Marks & Spencer optimize product syndication and search visibility. The result was improved online product discovery and stronger control over how products were presented to customers, helping support better ecommerce performance.

Marks & Spencer

Laura Yuen

Performance Marketing Manager