Case Study: Healthcare Administrative Partners achieves 20% increase in online patient payments in two months with InstaMed Patient Engagement Program

Healthcare Administrative Partners Increases Online Patient Payments by 20% in Two Months With the InstaMed Patient Engagement Program

Healthcare Administrative Partners (HAP), an outsourced medical billing services provider for radiologists, faced rising patient payment responsibility, widespread patient confusion over bills, low online payment adoption, and high costs from mailed statements and manual processing. To tackle these issues, Healthcare Administrative Partners partnered with InstaMed and implemented the InstaMed Patient Engagement Program to improve patient billing clarity and payment convenience.

InstaMed worked with HAP to deploy consumer-tested statement designs (including removing the tear-off check slip), a sleek Patient Portal with a secure digital wallet, payment plans and eStatements, and clear calls-to-action across every patient touchpoint. After two months in the InstaMed Patient Engagement Program the radiology client experienced a 20% increase in online patient payments, a 10% reduction in call center volume, and a 40% reduction in paper check payments.

Healthcare Administrative Partners

Katie Buzard

Healthcare Administrative Partners