Case Study: Riva CRM Integration boosts CRM adoption and customer delight with InsideView

Riva Insight helps transform relationship selling with InsideView integration

Riva CRM Integration, a leader in CRM–email synchronization that connects major CRM systems and enterprise email platforms, needed to help sales, service, and marketing teams access accurate company and contact intelligence without leaving their inboxes—and to drive CRM adoption and stay competitive.

To solve this, Riva built Riva Insight, a CRM and social side panel that pulls real-time market intelligence from InsideView’s Contact, Company and Enrich APIs into Outlook, OWA and IBM Notes, displaying up to 40 contact and firmographic attributes. The integration saves time, boosts engagement and win rates, increases CRM adoption and customer satisfaction, and enhances the richness and value of Riva’s solution.

Riva

Aldo Zanoni

Chief Executive Officer