Case Study: Axcient achieves 50% data cost reduction and better market intelligence with InsideView

Axcient Stays Hot by Cutting Data Costs While Getting Better Market Intelligence

Axcient, a fast-growing Silicon Valley business-recovery cloud provider (3,000% growth over three years), faced a sales intelligence problem: multiple overlapping tools produced stale, inconsistent data and forced reps into time-consuming manual research, reducing productivity and slowing go-to-market efforts.

By consolidating onto InsideView as a single source of truth, Axcient cut systems costs by 50% and gained more accurate, real-time company and contact insights (about 20% better accuracy). InsideView’s alerts, watchlists, and mobile access eliminated redundant research, enabled timely outreach, and let sales focus on closing deals.

Axcient

Mark Swendsen

VP of Sales