Insider
242 Case Studies
A Insider Case Study
Samsung faced the challenge of converting buzz around its Galaxy Note launch into actual sales, while also reducing drop-off on its product and category pages. To address this, the global electronics company turned to the vendor, Insider, and its end-to-end marketing platform, Insider One.
Insider implemented a solution using its Architect journey builder and personalized search features to create an omnichannel messaging strategy. This included targeted web push notifications and optimized category pages to guide shoppers. As a result, Samsung increased conversions for the Galaxy Note by 275% in just 20 days, with web push notifications alone driving a 24% higher conversion rate.