Case Study: Pixmania achieves 50% quarterly growth with Insider One

Pixmania achieves 50% growth each quarter with Insider

Pixmania, a digital retailer specializing in consumer electronics, faced a challenge with 80% of its website visitors remaining anonymous and unreachable, leading to high acquisition costs and an inability to re-engage potential customers. To address this, they partnered with Insider and its Insider One platform to activate this anonymous traffic and scale their CRM and lifecycle orchestration.

Using Insider One, Pixmania implemented AI models to predict purchase intent and deployed multi-channel journeys across email, SMS, web push, and WhatsApp. This solution unlocked 80% of previously unreachable visitors and drove a 50% growth in CRM revenue each quarter. The results included a +50% year-over-year quarterly value increase, the execution of 240 web push campaigns, and the management of 45 active Architect journeys.

Pixmania