Case Study: Huawei increases sales and cart completion with Insider web push notifications

How a leading global ICT solutions provider increased its sales with web push notifications

Huawei, a China-based multinational telecommunications manufacturer, wanted to reduce cart abandonment and improve online conversions. Like many retailers, it faced shoppers leaving items in their carts before completing a purchase.

Using Insider’s web push notification technology, Huawei sent personalized cart reminder messages to bring visitors back to the site. Insider says the campaign led to a significant increase in cart completion ratio and a parallel increase in overall sales.

Huawei

Tan Mingyang

Self-Operated E-Mall Dept Owner