Case Study: Eskayvie achieves 3x purchase uplift with Insider One

Eskayvie drives 3x purchase uplift with Insider

Eskayvie, a Malaysian health and wellness brand, faced a challenge with its customer and agent data being fragmented across multiple platforms including Netcore, ADA, and Infobip. This prevented unified omnichannel execution and made it difficult to run coordinated campaigns for both customers and their direct-selling agent network. To address this, they turned to vendor Insider and its platform, Insider One.

Insider implemented a solution by consolidating Eskayvie's siloed data into the Insider One CDP. This enabled fully orchestrated omnichannel journeys across web, email, SMS, and WhatsApp. For a specific promotional campaign, Insider deployed personalized web experiences and automated emails and alerts. The result was a 3x uplift in purchase behaviour during the campaign period from August to December 2025.

Eskayvie