Case Study: Coppel Achieves 41X ROI and 13.16% Conversion Uplift with Insider One

Coppel boosts ROI 41X and conversion 13.16% with Insider

Coppel, a major Mexican retailer, sought to improve its digital personalization efforts during peak season but was hindered by previous tools that lacked flexibility and user-friendliness. To capitalize on high traffic and boost conversions with relevant experiences, they partnered with Insider and implemented its Insider One platform.

Using Insider's AI-powered tools like Predictive Audience, Onsite Experiment, and ready-to-use App Templates, Coppel delivered highly targeted and personalized experiences across its web and app channels. The solution implemented by Insider drove a 41X return on investment and increased conversion rates by 13.16% on the web and 8.46% in the app during a single peak season.

Coppel