Case Study: BRUCE BOLT achieves 33% email and SMS revenue growth with Insider One

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Preview of the Bruce Bolt Case Study

BRUCE BOLT boosts email and SMS revenue by 33% with Insider

Bruce Bolt, a performance-driven multi-sport glove company, faced challenges with a fragmented MarTech stack. Their separate email and SMS platforms created inconsistent customer communication and message overload, limiting their ability to drive efficient revenue from lifecycle programs. They partnered with Insider to consolidate their stack using the Insider One platform and Architect solution.

Insider implemented a unified solution by migrating Bruce Bolt's channels into Architect to synchronize email and SMS journeys. This enabled coordinated cross-channel automation, enhanced audience segmentation, and personalized flows. The results included a 33% year-over-year increase in email and SMS revenue, a 38% improvement in email engagement, and an 8% rise in automated flow revenue, all achieved within five months.


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