Case Study: Realogy achieves scalable digital experience improvement across its portfolio with InMoment

Scaling Experience Improvement Across a Portfolio of Digital Products

Realogy, the franchisor behind leading real estate brands, needed a way to scale consistent digital experience improvement across a large portfolio of software products used by its agents. The company faced the challenge of rapidly gathering reliable feedback on new tools and understanding how agents felt about features across diverse brands and platforms.

InMoment enabled easy deployment of microsurveys inside web and mobile apps plus intuitive, real‑time analytics so product teams could quickly learn from agent feedback and iterate. The program was rapidly adopted across Realogy’s brands — including Sotheby’s, Coldwell Banker, and Century 21 — bringing consistent voice-of-customer insights to their digital product roadmap.

Realogy