Case Study: Castlight Health achieves improved user experience and actionable NPS analytics with InMoment

Improving User Experience with Advanced Analytics

Castlight helps employers turn employee benefits into a personalized, simple, guided experience that drives better healthcare outcomes. To ensure that both HR administrators and employees have a smooth digital experience, Castlight needed a way to continuously measure satisfaction and uncover actionable insights across its product.

Castlight deployed InMoment microsurveys and advanced text and sentiment analytics to power employer- and end-user NPS programs, allowing the team to deep-dive into feedback and automate much of their NPS analysis. The approach gave Castlight clearer, faster insight into user experience issues and was highly rated by their lead UX researcher, who called InMoment a 10 out of 10.

Castlight Health