Infobip
163 Case Studies
A Infobip Case Study
Retailo, a client-focused retailer, was dealing with a congested call center that left customers without timely updates and made it harder to meet growing demand for fast, accurate responses. To improve customer experience, Retailo turned to Infobip and its Conversations contact center solution, moving from local WhatsApp to Business WhatsApp.
Infobip helped Retailo implement a smoother, easier-to-integrate WhatsApp business channel that agents could use comfortably, resulting in 100% deliverability and a 50% cost reduction. The change also improved appointment show-up rates by 10% and increased overall revenue by 5%, while making customer communication more efficient and responsive.
Dania Anwar
Customer Experience Manager