Case Study: Powered by Text achieves compliant high-volume nonprofit messaging with Infobip

Powered by Text achieves 98% delivery rates with Infobip

Powered by Text, a mobile messaging platform for non-profits and faith-based organizations, faced the challenge of providing reliable, compliant messaging infrastructure to clients who were a decade behind in messaging maturity. Their clients needed to reach donors and volunteers with mission-critical messages, where a failed delivery could mean a missed donation or a person in crisis not receiving help, all while navigating complex US messaging regulations. They required a trusted partner to help them scale securely.

The solution was a partnership with Infobip, utilizing their global infrastructure and APIs for SMS, MMS, and the WhatsApp Business Platform. This provided the reliable, multi-channel messaging stack Powered by Text needed. The results were exceptional, with Infobip helping them achieve 98% delivery rates and less than 1% opt-out rates, even on peak days like Giving Tuesday when traffic increased 20x. The use of Infobip's MMS capabilities also consistently doubled click-through rates for clients.

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