Case Study: Nexon achieves a 98.86% email delivery rate with Infobip’s Email API

Nexon Achieving a 98.86% email delivery rate with Infobip’s Email API and deliverability service

Nexon needed a more reliable way to deliver business-critical promotional and informational emails to tens of millions of customers worldwide, as missed messages were driving customer service inquiries. To improve email communication, Nexon worked with Infobip using its Email API and deliverability service.

Infobip helped Nexon strengthen deliverability through proactive support and an enterprise-grade email service, improving sender reputation and reducing bounces. As a result, Nexon achieved a 98.86% email delivery rate, an 89% decrease in bounce rate, and better channel cost efficiency, while also freeing operational staff for more strategic work.

Nexon

Seungyong Sim

Director