Case Study: LEAP Summit improves attendee engagement with Infobip Viber and SMS

LEAP Summit Improving attendee experience with Viber and SMS

LEAP Summit needed a better way to communicate event updates to attendees and improve attendance and engagement at its conferences. Using Infobip’s Viber and SMS messaging capabilities, the team wanted to reach attendees globally while reducing the burden on staff and making it easier to deliver the right information to the right people.

Infobip provided a web-based interface for sending segmented notifications via Viber and SMS, plus campaign scheduling to automate communications. As a result, LEAP Summit saw better event attendance, improved attendee engagement, and a 50% decrease in questions directed at staff during events.

LEAP Summit

Andrej Hanzir

Head of Innovation & Projects