Case Study: WelleCo achieves 90%+ automation and faster CX with Influx AI Agent Management

WelleCo boosts automation to 90%+ with Influx

WelleCo, a global wellness brand, faced significant customer support challenges as it scaled internationally. Their initial attempt at automation with a third-party AI vendor in late 2025 backfired, tripling first-response times and causing errors with refunds and subscriptions. This situation created more management work for their team and compromised their premium customer experience, leading them to seek a new solution with their existing support partner, Influx.

Influx implemented its Managed AI Service, taking over the daily management of WelleCo's existing AI agent. A dedicated AI Agent Manager worked alongside human agents to continuously analyze, train, test, and deploy improvements. This Human + AI model allowed Influx to dramatically increase the automation rate from 41% to over 90%. The results included a 10% increase in daily tickets closed by the human team, a 24% drop in weekly ticket volume, and improved customer satisfaction, proving the system's resilience even during a major operational stress test.

WelleCo