Case Study: Dayforce achieves award-winning customer advocacy and a 30-point NPS lift with Influitive

Ceridian - Customer Case Study

Ceridian, a provider of HCM solutions, aimed to turn customers into advocates through its XOXO community to boost brand awareness, shorten sales cycles, and speed onboarding for new customers while gathering product feedback to improve offerings. The challenge was to quickly engage new customers so they’d succeed long-term and become active promoters of Dayforce.

Ceridian immediately invites all new customers to XOXO, offers targeted opportunities by customer journey stage, and pairs select new customers with power users in an HCMentor program to accelerate adoption and networking. The program delivered a 30-point higher NPS for members, 500+ peer-to-peer matches (alleviating 1,500+ support tickets), 10,220+ social shares generating 14,400+ clicks, 100+ online reviews, 580+ pieces of product feedback, 85+ advocates speaking at events, 511 reference contacts, and helped support Ceridian’s 2018 IPO.

Dayforce

Nick Venturella

Customer Success Operations Manager