Case Study: GoAnimate achieves an 89% self-service rate with Inbenta's AI-powered search

GoAnimate - Customer Case Study

GoAnimate is a fast-growing platform that lets users create, host and download 2D animated videos for individuals, schools and businesses. As the user base expanded, the company needed a superior self-service experience so customers could find help quickly without interrupting their creative workflow.

GoAnimate implemented Inbenta’s AI-powered intelligent search (a one-line JavaScript integration) to close knowledge gaps in its help content. After rollout, searches instead of support emails rose 22%; nearly 73% of people who searched found answers on their own (a 38% increase), and GoAnimate reports reaching an 89% self-service rate with customers finding help roughly 40% more often than before.

GoAnimate

Mark Deaton

Head of Customer Success