Case Study: Claro achieves thousands of call and email deflections and reduced customer support costs with Inbenta

Claro - Customer Case Study

Claro Americas, part of México’s América Móvil, operates the Claro brand across many Latin American countries and serves hundreds of millions of customers (about 262 million wireless users, plus millions of fixed-line, broadband and cable subscribers). Facing a very high volume of customer inquiries across its markets, Claro needed a way to provide fast, accurate self-service answers and lower pressure on its contact centers.

Claro partnered with Inbenta to deploy natural language processing and Semantic Search that delivers clear, conversational answers to customer questions. Since launching Inbenta, Claro has deflected thousands of emails and calls from its call centers, improving response speed and noticeably reducing customer support costs.

Claro