Case Study: Leading Media Company achieves 20% faster onboarding and 60% fewer support requests with Improved Apps

Leading Media Company - Customer Case Study

Leading Media Company was facing low Salesforce Sales Cloud adoption after a new rollout: users didn’t know how to use Salesforce, sales processes were complex, order capture was error-prone, and help content was scattered across multiple locations. To address these onboarding and change-management challenges they engaged Improved Apps.

Improved Apps delivered in‑page Field Help, a profile-specific index of order-capture guides and dynamic product training so content appears where users need it. As a result, Improved Apps cut onboarding time by 20%, reduced support requests by 60%, and produced a significant rise in Employee NPS.