Case Study: Vertiv achieves massive partner program growth with Impartner PRM

Vertiv cuts partner onboarding from 3 days to 90 seconds with Impartner

Vertiv, a major technology infrastructure company, faced significant challenges scaling its partner program due to an inefficient home-grown automation system. The cumbersome process of onboarding a new partner took three days, hindering the company's channel growth objectives. To address this, Vertiv turned to the vendor Impartner and its Partner Relationship Management (PRM) solution to modernize its partner operations.

By implementing Impartner's PRM platform, Vertiv dramatically streamlined its partner processes. The partner onboarding time was reduced from three days to just 90 seconds. This efficiency enabled Vertiv to massively scale its program, growing its partner base to 12,000 members. Furthermore, the value of deals registered through the Impartner system quickly reached $800 million. The solution provided comprehensive visibility into channel operations and a simplified, consumer-like experience for all partners.

Vertiv