Case Study: Lookout achieves 240% increase in Partner Hub logins and streamlined partner management with Impartner PRM

How Lookout Empowered Partners with a Single Go-To Platform

Lookout, a data-centric cloud security company with a growing network of more than 500 global partners, faced fragmented partner systems, multiple logins, no self-service options, limited analytics, and channel managers tied up in manual tasks. To centralize and scale partner operations, Lookout selected Impartner and its PRM/Partner Hub to provide a single, unified partner management platform.

Impartner implemented the Partner Hub with CRM Sync, Dynamic Forms & Workflows, Journey Builder, Deal Registration, Asset Library, SSO to LMS and analytics, automating onboarding and reducing manual admin work. The results were immediate and measurable: a 240% increase in Partner Hub logins in the first 90 days, 400+ new partners and 1,500 users onboarded, 95% partner satisfaction, and marked time and cost savings — demonstrating Impartner’s impact on Lookout’s partner experience and efficiency.

Lookout

Dinara Bakirova

Global Head of Channel Operations