Case Study: GoTo builds a scalable partner portal with Impartner PRM

GoTo builds a partner portal with Impartner at the cost of one senior channel manager

The customer, GoTo (formerly Jive Communications), faced the challenge of enabling its partners to transact independently on their own schedules from any device and location. They turned to the vendor, Impartner, and implemented its PRM solution to build a customized platform that could grow and scale their partner program.

Impartner provided a solution that allowed GoTo to create a widely-accepted partner portal. The implementation was so successful that it accelerated their channel growth at a cost equivalent to only a single senior channel manager. The vendor's platform helped GoTo scale their partner program far more than originally expected.

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