Case Study: Visit California achieves 82% increase in Facebook organic reach with ICUC

Visit California - Customer Case Study

Visit California approached ICUC (icuc.social) with a very limited social media presence. As a growing travel brand they needed to expand their online reach, create compelling content, engage followers, and become a recognized influencer for the state.

ICUC provided social media content creation and community management to build Visit California’s profile and engagement. The campaign delivered measurable results: Visit California achieved an 82% increase in Facebook organic reach in one year and substantially expanded its online audience under ICUC’s guidance.

Visit California