Case Study: The Great Courses achieves 70% lower content moderation costs with ICUC

The Great Courses cuts content moderation costs by 70% with ICUC

The Great Courses, an educational video subscription service, faced the challenge of scaling its content moderation to keep up with growing customer interactions across social media. To ensure responses aligned with their values and strategy, they sought a solution from vendor ICUC for outsourced community management and content moderation.

By implementing ICUC's rapidly scalable, 24/7 community management solution, The Great Courses achieved substantial results. ICUC enabled them to handle a 210% year-on-year increase in engagement while reducing traditional staffing costs by up to 70%.

The Great Courses