ICUC
23 Case Studies
Case Study: NAPA Auto Parts achieves 100% increase in monthly website clicks and streamlined Yelp review management with ICUC
A ICUC Case Study
NAPA Auto Parts - Customer Case Study
NAPA Auto Parts partnered with ICUC to address an overwhelming volume of Yelp reviews across 582 corporate locations. NAPA needed consistent guidance and support to respond to and acknowledge customers leaving store reviews and feedback across hundreds of sites, so they engaged ICUC’s social review-management services.
ICUC implemented centralized review monitoring and response support, guiding replies and acknowledgements for location-level reviews to ensure consistent customer engagement. As a result of ICUC’s work, NAPA saw a measurable impact—100% additional website clicks per month—demonstrating improved customer interaction and traffic driven from review responses.
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