Case Study: Hidden Valley Ranch achieves 100% Twitter coverage, 4.8M impressions & 7,800+ new followers with ICUC

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Preview of the Hidden Valley Ranch Case Study

Hidden Valley Ranch - Customer Case Study

Hidden Valley Ranch partnered with ICUC to boost awareness of #NationalRanchDay and to actively engage fans during a focused three-day Twitter campaign. The goal was to increase visibility on the unofficial food holiday and provide real-time responses to fans across social channels.

ICUC’s icuc•social team ran the three-day engagement program, replying to fans and amplifying content to ensure full campaign coverage; the effort achieved 100% coverage with 6,414 posts, 4.8 million impressions and over 7,800 new followers, delivering clear awareness and follower growth for Hidden Valley Ranch.


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