Case Study: a healthcare leader achieves 50% more content production with iCrossing's Intelligent Content AI

Healthcare Leader boosts site visits 2.5% with iCrossing

The customer, a healthcare leader, was struggling with limited FAQ content and poor search visibility, which hindered their ability to compete against well-resourced competitors. iCrossing was engaged to address this challenge using their proprietary Intelligent Content AI tool.

iCrossing deployed its Intelligent Content tool to rapidly enhance existing FAQs and generate new content assets. This solution resulted in a 50% increase in new content created and a 70% reduction in development time. The effort successfully lifted site visits by 2.5% shortly after launch.