Case Study: Enterprise Holdings achieves streamlined multinational hiring and localized recruiting with iCIMS

How North America’s largest car rental company supports its multinational hiring strategy

Enterprise Holdings, founded in 1957 and based in Clayton, MO, is one of the world’s largest car rental companies and part of a global alliance with Europcar. As it scaled internationally, the talent team needed a technology partner that would reflect its service‑oriented, personalized recruiting philosophy and help translate its employer brand across locations, languages and local hiring needs.

Enterprise implemented iCIMS’ career site, candidate relationship management and applicant tracking system, using configurable career portals and collaborative tools to give managers location‑specific messaging, branding and language options. The solution delivered the flexibility and 24‑hour support Enterprise required, enabling the company to scale its multinational hiring strategy while preserving its customer‑service culture.

Enterprise Holdings