Case Study: Kingfisher achieves faster hiring and higher offer acceptance with iCIMS

How a global home improvement company scaled hiring to meet the rise in DIY home renovation and repair

Kingfisher, the London-based home improvement retailer behind brands like B&Q and Screwfix, hires at massive scale with 500,000 applications across seven countries each year. But its centralized recruiting model made high-volume hiring slow and difficult, and manual processes were hurting candidate experience, offer speed, and the ability to compete for specialized talent. Kingfisher turned to iCIMS and its applicant tracking system to transform talent acquisition and create a faster, more localized hiring process.

With iCIMS, Kingfisher gave hiring managers more local control, improved onboarding, and used data to better understand candidate behavior and hiring performance. The results included a 3x higher offer acceptance rate, a 50% reduction in time to hire, contracts delivered within 24 hours instead of a week, and tech hiring time cut from 42 to 21 days. Kingfisher also reduced offer declines from 1 in 6 to 1 in 20, showing measurable gains in speed and candidate engagement through iCIMS.

Kingfisher