Case Study: Bon-Ton achieves nearly 100% user adoption in 6 months with iCIMS

Bon Ton - Customer Case Study

Bon-Ton, a leading U.S. fashion retailer with 27,100 employees and stores in 26 states, faced low adoption of its previous applicant tracking system among roughly 600 HR and recruitment staff—only about 50% were using the technology because it wasn’t user-friendly or easy to enforce across the organization.

Bon-Ton switched to iCIMS and partnered closely with a Strategic Account Manager and HelpDesk, using a test environment, pre-release trials and custom webinar training to prepare users. Within six months nearly 100% of the HR and recruiting user base had adopted iCIMS, improving engagement, training effectiveness and readiness for future upgrades.

Bon-Ton

Trista Mulvey

Recruiting Projects Coordinator