Case Study: Leading Asia-Pacific Online Travel Agency achieves 150% increase in LCC bookings and rapid global expansion with IBS Software

How IBS utilised its expertise in the Travel technology space to elevate the experience for travellers by providing additional booking options from LCC and FSC players

The customer, a leading Online Travel Agency in the Asia‑Pacific region with a strong presence in Japan, was losing market share as travellers shifted to global players and airlines offering more LCC and FSC choices, better fares and direct booking experiences. Facing limited travel choices from reliance on a single GDS, higher fares, constrained market size and lack of domain expertise, the customer engaged IBS Software to provide a scalable airline fare aggregation and booking solution to support regional growth and global expansion.

IBS Software built and deployed a scalable airline fare aggregation engine and universal shopping/booking engine, integrating 10+ LCCs, several FSCs and Travelfusion to broaden inventory and services. The IBS solution was delivered in under 40 days, reduced time to make a new LCC connection by 67%, drove a 150% increase in LCC bookings, expanded global coverage, lowered operational costs and improved profit margins.