Case Study: Leading Middle East Airline Company achieves seamless on-the-go mobile bookings and enhanced passenger engagement with IBS Software

Bookings on the go with custom mobile app development

Leading Middle East Airline Company, a fast-growing budget carrier serving 90+ destinations, needed a dedicated mobile channel to meet mobile-first passenger expectations, improve personalization and engagement, and reduce dependence on a high‑risk legacy mainframe. The airline engaged IBS Software to design and build native iOS and Android mobile apps that would provide faster booking and post‑booking experiences and capture passenger data for targeted offers.

IBS Software delivered scalable, secure native apps (ticket booking/modification/cancellation, check‑in, seat/baggage/meal selection, loyalty redemption, push alerts and PCI‑compliant payments) with reusable architecture and analytics integration. As a result, the airline achieved over 820K downloads, 109K active monthly users, an average of 10,000 monthly bookings via the apps, and average app ratings above 4.5, while gaining improved customer insights and real‑time communication channels.