IBM
1657 Case Studies
Case Study: American Airlines achieves faster customer experience transformation with IBM Cloud and IBM Garage
A IBM Case Study
The route to customer experience transformation is through the cloud
American Airlines needed to modernize its legacy, siloed customer applications to improve digital self-service and respond faster to customer needs. In partnership with IBM, the airline aimed to move away from monolithic systems and adopt a more agile, cloud-based approach using IBM Cloud and the IBM Garage method.
IBM implemented a cloud migration and transformation strategy that included IBM Cloud Infrastructure as a Service, IBM Cloud for VMware Solutions, microservices, and continuous development practices. This helped American Airlines launch the Dynamic Rebooking app in just four and a half months—less than half the expected time—expand it to 300-plus airports, cut six months from a broader migration timeline, avoid major hardware refresh costs, and improve reliability, performance, and customer response times.
View this case study…
American Airlines
Jason Hobbs
Senior Manager, Application Development