Case Study: Mecatechnic achieves 24/7 expert support and 400% more chats with iAdvize (ibbü)

With ibbü, Mecatechnic is available at any moment to give technical advice to its online visitors

Mecatechnic, founded in 1983, is an online specialist in automotive spare parts and accessories with over 80,000 references for brands like Volkswagen, Audi and BMW. The company was losing contact opportunities in the evenings, at weekends and during lunch when its professional customer service agents were unavailable, and wanted a way to help visitors complete purchases and navigate the checkout funnel.

Since July 2017 Mecatechnic added ibbü experts alongside live chat and Messenger: paid, technical specialists deliver 24/7 advice to guide product selection. The service drove a 400% increase in chats, a 92% satisfaction rate, an average conversation length of 8 minutes, about 30 chats per expert per day and an average order value of €135 after a chat — boosting turnover and customer satisfaction.

Mecatechnic

Delphine

Customer Advisor