Case Study: Mademoiselle Bio achieves 6x higher conversion and 13% higher AOV with iAdvize's AI Shopping Assistant

Mademoiselle bio Increases Its Revenue by 6x with the Help of an AI Shopping Assistant

Mademoiselle Bio faced a growing challenge in the competitive beauty market: shoppers were spending less time on site, skipping advice-seeking questions, and landing directly on product pages, making conversion harder. The brand also needed a way to provide personalized guidance outside business hours, especially during busy evenings and weekends. iAdvize’s AI Shopping Assistant helped address this need.

By deploying iAdvize’s AI Shopping Assistant with Conversation Starters on product pages, Mademoiselle Bio turned fast, fragmented journeys into guided purchases. The results included a 6x conversion rate versus unassisted shoppers, a 13% increase in average order value, 97% conversation automation, and support for 5x more visitors.

Mademoiselle Bio

Cédric Gourgeon

E-commerce Director