Case Study: Econt builds a 4,500-person social hub with Humand

Econt reaches 99% adoption with Humand

Econt, a major Bulgarian logistics and transport company, faced a critical internal communications challenge when its previous platform was sunset. With a large, distributed community of 4,500 deskless employees, the company needed a new, intuitive solution to keep everyone aligned and engaged. They partnered with the vendor Humand to find a platform that could serve as a secure and accessible social hub for their entire workforce.

Humand provided an intuitive platform that was implemented through a carefully managed change process, including personal invitations to every employee. This solution achieved a remarkable 99% adoption rate. The measurable results include 55,000 messages sent weekly for real-time help, a significant reduction in support ticket volume, and over 59,000 views of birthday and anniversary posts in 24 weeks, successfully transforming Econt's internal communications into a vibrant social space.

Econt