Case Study: TicketLeap boosts event attendance and engagement with Hootsuite

How Ticketleap uses Hootsuite to Increase Event Attendance

TicketLeap, an event marketing and online ticketing platform, sought to stand out by adding personality to its brand and helping its customers create more successful events. Their challenge was to effectively manage and sift through a high volume of social conversations to promote their expertise and their customers' events.

Using Hootsuite, the TicketLeap team implemented a social strategy focused on listening, engagement, and sharing user-generated content. Key features like Teams and Assignments, Keyword and Hashtag Search Streams, and the Scheduler helped them educate customers and amplify events. The results were significant, including a 690% increase in attendees for a recent event, a tripling of signups for their educational Events University, and the ability to manage around 10,000 social messages for popular events.

TicketLeap

Sarah Lang

Director of Marketing