Case Study: Major Tom achieves increased sales, improved retention, and stronger employee engagement with Hoopla

Hoopla Helps Canadian Digital Marketing Agency Create Engaged Culture

6S Marketing is a Canadian digital marketing agency with offices in Vancouver and Toronto and a 27-person team. Although it had a sophisticated Salesforce implementation, the company struggled to connect employees to real-time KPIs (calls, opportunities, lead activity, client metrics, project efficiency) and wanted a more engaging way to surface performance between weekly huddles, demonstrate productivity to grant reviewers and prospects, and drive sales behavior.

By implementing Hoopla’s broadcast and gamification platform integrated with Salesforce, 6S put live leaderboards, contests, custom channels and multimedia on office TVs so reps could see and act on daily goals. The platform boosted upselling and cross-selling (one contest produced three new sales), improved client retention and timesheet reporting, and energized the sales culture with visible progress, virtual gongs and seasonal customization—benefits 6S now showcases to clients and grantors.

Major Tom

Chris Breikss

President, Co-Founder