Hiver
36 Case Studies
A Hiver Case Study
Unity Influence, a U.S.-based marketing agency that builds communities between brands and influencers, struggled with sluggish email processes and a deluge of Excel sheets to track support and sales tasks. Emails flowed haphazardly between group addresses and teammates with no way to intelligently assign work or track status. To fix this, Unity Influence adopted Hiver’s Gmail-based collaboration tools to manage email workflows directly from their inbox.
Hiver enabled the team to assign emails as tasks, track task statuses inside Gmail, add internal Notes to separate internal and external communication, and use shared email templates — eliminating the constant back-and-forth with Excel. As a result, Unity Influence streamlined ownership and tracking of emails, reduced manual handoffs, and sped up responses — a change Patrick, Co-founder of Unity Influence, says “saves me the headaches” and “basically ‘super powers’ my Gmail.”
Patrick
Co-founder